Because it’s Loud (With the Shop Vac On)

I’m not really sure why this song is as good as it is. Maybe it’s because it’s good and catchy like our post on Jingles covers, maybe it’s because I’m in my mid twenties and marriage and the rest of life is calling, or maybe it’s just because I really like shop vacs. They make life better.

Whatever the case, this is a pretty solid song (funny, too) and the video is a great example of kinetic typography. Animation wise it was pieced together with Illustrator, Photoshop, After Effects, Premiere and Toon Boom Animate and incorporates a bunch of iconic font-work and signage. If you pop over to this website here you can download the mp3 and even donate towards that 500-1000 hours worth of work Jarrett Heather says it took them to create.

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